Shopper Insights Sr. Manager

hace 2 meses


Miguel Hidalgo, México Colgate-Palmolive A tiempo completo

No Relocation Assistance Offered
162944 - Del.Miguel Hidalgo, Mexico City, Mexico

**Who We Are**
Colgate-Palmolive Company is a caring, innovative growth company that is reimagining a healthier future for all people, their pets and our planet. Focused on Oral Care, Personal Care, Home Care and Pet Nutrition, we sell our products in more than 200 countries and territories under brands such as Colgate, Palmolive, elmex, hello, meridol, Sorriso, Tom’s of Maine, EltaMD, Filorga, Irish Spring, PCA SKIN, Protex, Sanex, Softsoap, Speed Stick, Ajax, Axion, Fabuloso, Soupline and Suavitel, as well as Hill’s Pet Nutrition.

We are recognized for our leadership and innovation in promoting sustainability and community wellbeing, including our achievements in decreasing plastic waste and promoting recyclability, saving water, conserving natural resources and improving children’s oral health.

If you want to work for a company that lives by their values, then give your career a reason to smile and join our global team

**Job Summary**

**Strategic partner for the commercial team (CDO) who, through people’s shopping journey and retail environment insights, identify short and long term opportunities. Able to help the teams by transforming learning/insights into solid actions. Responsible for leading research plans for local needs.**

**Principal Duties and Responsibilities**
- ** Support Sales, Catman and Retail Marketing to build and implement strategies across retail environments**
- ** Be the experts of people’s shopping journey and retail environments to identify short and long term opportunities, and help the teams to transform insights into actions**
- ** Be strategic advisors to drive growth through portfolio assortment across categories and countries.**
- ** Work together internal clients on creating strategic and powerful selling stories for key commercial partners**
- ** Participate in commercial meetings internally and externally for sharing insights knowledge**
- ** Partner with cross-functional teams commercial, providing insights that will influence marketing, sales, and product execution**
- ** Analytical and curious mind to identify insights and business opportunities**
- ** Become an expert in omni shopper understanding methodologies**
- ** Ability to report and understand syndicate data such as: Nielsen and Kantar Panel**
- ** Gather and analyze market data to identify trends, market dynamics, opportunities, and potential risks to inform decision-making and develop targeted shopper and retail environment strategies.**
- ** Optimize existing knowledge mining current studies to maximize resources**
- ** Prepare reports and presentations summarizing findings, actionable insights, and recommendations in a synthesized way to share learning for stakeholders, internal clients and peers across the region**
- ** Be knowledgeable about current and new research methodologies that can help give better recommendations**
- ** Support e-commerce strategy in the subsidiaries and help to build knowledge and best practices**
- ** Collaborate with regional & global teams, external partners and vendors to improve storytelling and insights**
- ** Work together with Division Category Heads and conduct special analysis to develop local/regional commercial plans**
- ** Ensure that all knowledge generated is reported and shared across the organization.**
- ** Annual Insights budget planning and monthly management**

**Education, Experience, & Skill Requirements**
- ** Business, Marketing, Engineer, Communication, and Statistics**
- ** minimum of 2 to 3 years of experience in market research, shopper, Catman, retail marketing or sales. Experiences ideally from mass products in multinational companies.**
- ** English - Advanced**
- ** Google Tools advanced management**
- ** Nielsen data platforms desirable**
- ** Household Panel data desirable**
- ** Research methodologies: Qualitative and quantitative**
- ** Minimum 2 years experience analyzing data, market trends, and customer behavior to derive insights and make data-driven decisions.**
- ** Ability to present complex data and insights clearly and concisely to diverse audiences.**
- ** Extra valuable education: Postgraduate or experience in Shopper understanding, digital/e-commerce, anthropology, sociology, sales, negotiation and innovation**

**Our Commitment to Sustainability**
With the Colgate brand in more homes than any other, we are presented with great opportunities and new challenges as we work to integrate sustainability into all aspects of our business and create positive social impact. We are determined to position ourselves for further growth as we act on our 2025 Sustainability & Social Impact Strategy.

**Our Commitment to Diversity, Equity & Inclusion**
Achieving our purpose starts with our people — ensuring our workforce represents the people and communities we serve —and creating an environment where our people feel they belong; where we can be



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