Marketing Operations Manager

hace 7 meses

Ciudad de México Directive Consulting A tiempo completo

Directive Consulting is the performance marketing agency for SaaS and Tech companies. We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs. We offer Paid Media, SEO, Performance Creative, and Video to our clients by creating comprehensive digital marketing strategies that allow our clients to hit their SQL targets, every time.

We are looking for a motivated and experienced Marketing Operations Manager to join our team As a Marketing Operations Manager, you will be responsible for managing the day-to-day execution of our marketing campaigns and ensuring that all marketing activities are in line with our company’s mission and standards.

You will report directly to the Director of Demand Generation and work together with the divisions within marketing and across other departments such as sales, finance, and operations.

**Roles & Responsibilities**:

- Manage all aspects of marketing operations such as setup, reporting, and analytics so all campaigns and reporting run smoothly with no data loss
- Monitor business activities and performance of marketing campaigns
- Monitor and track key performance indicators across lifecycle stages
- Proactively analyze data, assess trends, and determine actions to optimize performance
- Ensure the accuracy and timeliness of the data
- Provide reports for management that showcase investment performance
- Manage and enhance relationships with vendors and other key technology partners
- Understand and monitor the costs of marketing activities in our financial modeling
- Manage the marketing budget with the marketing leadership team
- Coordinate various ad campaigns, support events, and create automated nurturing sequences that convert more prospects into clients

**What You Offer**:

- At least 3-5 years of experience as a Marketing Operations Manager or similar role
- Experience with reporting and analytics specifically with with Hubspot, Salesforce, Gong, Google Ads + Analytics, Metadata.io, and social media advertising platforms such as LinkedIn, Meta (Facebook), and TikTok
- Experience of successful migrations or managing the health of marketing automation systems or CRMs with more than 100,000 records in the database
- Excellent verbal and written communication skills with an ability to present recommendations to management
- Ability to prioritize tasks and strong organizational skills while meeting deadlines and objectives
- Highly developed attention to detail and ability to work independently in a fast-paced environment

**What We Offer**

\uD83C\uDFE0 We have a set living wage at Directive

\uD83D\uDE4F Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

Benefits to Support the Whole Person:
\uD83E\uDDE0 Mental - Access to certified therapists through Spring Health, membership to Headspace

\uD83D\uDCAA Physical - Gympass

\uD83D\uDEEB Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental Leave

\uD83D\uDCB0 Financial - Traditional and Roth 401(k) with a 3% company match

\uD83C\uDF1F Bonus - Annual bonus based on tenure, which scales in total amount over time

\uD83C\uDF34 Annual Anniversary Trip to Newport Beach, CA with peers and executive leadership for fun and entertainment

**Work Environment Requirements**

As a remote-first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

**Additional Information**

At Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualif

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