Mgr. Commercial Planning Orchestration

hace 4 semanas


Ciudad de México CDMX Philip Morris International A tiempo completo

**Manager Commercial Planning Orchestration**:
**Location**: Mexico City

**Relocation Support**: Not available for this position

***:
**Job Summary**:
**Key Responsibilities**:
Main Point of Contact for Field Sales Force activities, internal communications, and PMIs Consumer facing platform regarding SFPs.

This position´s main goal is to orchestrate in-field trade initiatives, including remote, digital, and face-to-face activities focused on our mutlicategory portfolio.
- ** Retailer Journey Design**:

- Orchestrate in-field trade initiatives, including remote, digital, and face-to-face activities focused on category priorities specific to retailer profiles.
- Ensure seamless integration of all digital touchpoints (e.g., CCB2B and Digital Trade Engagement platforms) to enhance retailer experience and engagement.
- ** Trade Initiative Orchestration**:

- Maintain accurate usage of PMMs Field Force Platform to keep visit efficiency on place, while ensuring accurate data sharing with sales regions regarding our frontline´s activities
- Coordinate and lead digital in-field trade activities to drive engagement and sales, supporting Trade Activation campaigns.
- Ensure strategies behind our Retailer NPS are being followed and actions are taken to keep a promoter base active. Share among key partners the activities done to improve our NPS from retailers
- ** Internal Communication Management**:

- Develop and handle communication content for various channels.
- Resolve efficient frequency and timing of communications to align with organizational priorities while leading retailer communication capacity.
- Ensure consistency and clarity in messaging across all platforms.
- ** Customer Collaboration**:

- Work closely with internal and external partners to align on goals and strategies for brand launches, line extensions, EA initiatives (e.g., Youth Access Prevention, contraband), retailer offers, and engagement activities.
- Develop positive relationships with FSF to better understand retailer needs and preferences regarding communication materials and platform improvements.
- Provide regular updates and reports on the progress of initiatives, rNPS sentiments related to the Digital Trade Engagement platform, and overall UX.
- ** Performance Analysis**:

- Supervise and analyze the performance of trade initiatives.
- Identify areas for platform/retailer journey improvement and implement corrective actions.
- Prepare and present performance reports to senior management.

**Qualifications**:

- Bachelor’s degree in marketing, Business Administration, or equivalent.
- Confirmed experience in retail management, trade marketing, or a similar role.
- Strong understanding of retailer journeys and trade initiative orchestration.
- Excellent communication and interpersonal skills.
- Ability to lead multiple projects and meet deadlines.
- Proficiency in data analysis and reporting tools.
- Experience in Customer Experience (B2B) and Salesforce management.
- English proficiency, capable of communicating with platform managers for REEV and rNPS.

**What We Offer**:

- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- A collaborative and innovative work environment.



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