Digital Content Analyst

hace 7 meses

Miguel Hidalgo, México PepsiCo A tiempo completo

Overview:
**We Are PepsiCo**

Join PepsiCo and dare to transform We are the perfect place for curious people, thinkers and change agents. From leadership to front lines, we're excited about the future and working together to make the world a better place.

Being part of PepsiCo means being part of one of the largest food and beverage companies in the world, with our iconic brands consumed more than a billion times a day in more than 200 countries. In PepsiCo Mexico is one of the most important consumer products companies in the country. Our product portfolio, which includes 22 of the world's most iconic brands, such as Sabritas, Gamesa, Quaker, Pepsi, Gatorade and Sonrics, has been a part of Mexican homes for more than 116 years.

A career at PepsiCo means working in a culture where all people are welcome. Here, you can dare to be you. No matter who you are, where you're from, or who you love, you can always influence the people around you and make a positive impact in the world.

**Know a little more***: PepsiCoJobs

Join PepsiCo, dare to transform.

**Responsibilities**:
**The** **Opportunity**

The purpose of this role is to become a Digital Content Analyst for Creative X support.

The scope of this support includes:
Uploading WIP assets to the CreativeX platform:

- Track and monitor assets that are tested, produced or disposed (number, costs of assets, specifying if it is produced within GBS or external agency)
- Analyze/interpret and communicate Creative X scores of assets that do not comply with Brilliant Basics or need to be adjusted
- Provide diagnosis of non-compliance assets (based on best practices, ask for support)
- Solve technical requests regarding the tool
- Lead agencies training in Brilliant Basics and Creative X

**Your Impact**

As CreativeX Support Analyst your responsibilities would consist of
- Support operational set-up and implementation of the Creative X system within PepsiCo Mexico Foods, partnering with and delivering this service to the business
- Upload assets to be tested in the tool and report performance
- Organize, track and monitor assets in shared folders to the different stakeholders to be informed.
- Ensure complete documentation of all tested assets in the Sharepoint site and, collaborate with different partners (Latam Insights, Marketing, Global CreativeX capability, Content Production, Extenal agencies, Media) to ensure information is clear and consistent.
- Responsible for the construction of materials and training sessions to build knowledge.
- Partner with Sector teams, agencies and third parties in the adoption of Creative X
- Develop reports to monitor and track Creative X most relevant KPI’s
- In depth understanding of Brilliant Basics and Creative X methodology

Qualifications:
**Who Are We Looking For?**

Minimum of 2 year experience in creative agencies or digital marketing working for FMCG brands:

- Graduated in graphic design, marketing or communications
- Experience in content and digital marketing / content experience
- Experience in project management (follow-up and reporting)
- Ideally Creative X experience

***

**Key Skills**
- English proficiency
- Experience in production and/or content design
- Ability in managing and fulfilling large sets of assets in complex asset management environments
- Experience working within a brand environment, collaborating with agencies and marketers
- Strong communication and cross-functional skills, with ability to engage, listen, and collaborate with internal and external partners
- Ability to anticipate and balance the needs of multiple stakeholders.
- Resourceful, secures and deploys resources effectively and efficiently.

**What can you expect from us**:

- Opportunities to learn and develop every day through a wide range of programs.
- Internal digital platforms that promote self-learning.
- Development programs according to Leadership skills.
- Specialized training according to the role.
- Learning experiences with internal and external providers.
- We love to celebrate success, which is why we have recognition programs for seniority, behavior, leadership, moments of life, among others.
- Financial wellness programs that will help you reach your goals in all stages of life.
- A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle.
- And because your family is also important to us, they can also enjoy benefits such as our Wellness Line, thousands of Agreements and Discounts, Scholarship programs for your children, Aid Plans for different moments of life, among others.

We are an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a work force and innovation for the organization.

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