Site Search Optimization Specialist
hace 23 horas
About the Role:
We are seeking a skilled Site Search Engineer to join our team at Pyramid Consulting. As a Site Search Engineer, you will be responsible for creating a robust on-site search strategy for our digital direct business.
Key Responsibilities:
- Develop and implement a comprehensive on-site search strategy to ensure best relevancy for search results.
- Optimize search bar results, including pinning, boosting, burying, synonyms, popular search keywords, and redirects.
- Enhance search result page (SRP) with facet optimization, product spotlights, category links, promotion banners, and campaigns.
- Collaborate with e-commerce merchandising teams to plan and execute upsell & cross-sell campaigns on various real estates.
- Perform keyword research to optimize the existing on-site search experience and define new opportunities.
- Address pain points for search keywords and improve relevancy/results accordingly.
- Ensure quality control, including auditing and analyzing the end-to-end experience.
- Communicate performance and initiative status to stakeholders in monthly business reviews.
- Stay up-to-date with trends related to search and on-site search optimization to fuel growth in our online store ecosystem.
Requirements:
- Data Analytics + Campaign management knowledge + Data Obsession.
- Basic SQL knowledge and web analytics (HTML) skills are a plus.
- No interaction with the SEO Team; only interaction with Merchandising + Adv teams NPI and campaigns.
- Analyzing Google Analytics data and making insights.
What We Offer:
As a Site Search Engineer at Pyramid Consulting, you will have the opportunity to work on a challenging project that requires a deep understanding of on-site search optimization. If you are passionate about search and e-commerce, this role is perfect for you.
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