Strategic Marketing Advisor

hace 4 semanas


Ciudad de México, Ciudad de México Guardian Glass A tiempo completo

**Your Role**

Guardian's México division is seeking a Strategic Marketing Advisor to lead the development of effective marketing and communications solutions. As a strategic advisor, you will work closely with internal stakeholders and external partners to drive forward-thinking strategies and achieve profitable outcomes.

**Our Team**

Our team is driven by a clear vision and values based on our Principled Based Management (PBM) culture, fostering a dynamic, collaborative, and contribution-based work environment.

**Key Responsibilities**

- Analyze market trends, customer insights, and competitive landscapes to inform strategic direction and identify growth opportunities.

- Craft and manage marketing efforts across various channels, ensuring they meet the needs of target segments.

- Work closely with the product, operations, and commercial teams to support product and sales enablement.

- Build and maintain relationships with key business and industry stakeholders, enhancing brand presence and influence within the target audience.

- Maintain brand integrity across all marketing initiatives, adapting global strategies to meet regional needs while ensuring consistency.

- Create and present training materials for internal and external audiences.

- Travel to visit customers and attend industry events.

**Requirements**

- Experience in B2B marketing with a focus on segment or product marketing.

- Proficiency in analyzing data and trends to turn business objectives and insights into actionable marketing strategies.

- Working knowledge of communicating and collaborating with cross-functional and technical teams at all levels.

- Comfortable challenging the status quo to drive transformation and strategic change.

- Willing and able to travel up to 30% of the time.

**Nice to Have**

- Experience creating creative and innovative approaches for digital and traditional marketing channels.

- Proficiency in writing and speaking English and Spanish.

- Experience in handling creative & digital agencies.

- Market Research knowledge: both Qualitative & Quantitative methodologies.

- Ability to work with pivot tables in Excel.

**About Us**

At Guardian, employees are empowered to do what they do best to make life better. Learn how our business philosophy helps employees unleash their potential while creating value for themselves and the company.

Additionally, everyone has individual work and personal needs. We seek to enable the best work environment that helps you and the business work together to produce superior results.



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