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Senior Web and Mobile Analytics Specialist

hace 2 meses

Cancún, Quintana Roo, México 4FINANCE S.A. DE C.V., SOFOM E.N.R. A tiempo completo
Job Opportunity at 4FINANCE S.A. DE C.V., SOFOM E.N.R.

Job Summary

We are seeking a highly skilled Senior Web and Mobile Analytics Specialist to join our team at 4FINANCE S.A. DE C.V., SOFOM E.N.R. in Mexico City.

Key Responsibilities

  • Design and develop web and app analytics tools to drive business growth
  • Create data-driven dashboards for various teams, primarily for marketing
  • Analyze data to identify product growth opportunities and areas for improvement
  • Conduct and analyze A/B tests to inform business decisions
  • Provide expert-level support for web analytics in Mexico

Requirements

  • 4+ years of experience as an analyst with a strong background in web and mobile analytics
  • Proficiency in Google Analytics 4, Google Tag Manager, and AppsFlyer
  • Experience in building dashboards using DataStudio, Redash, and Tableau
  • Excellent SQL skills
  • Proficiency in Python for data analysis and API integration (Pandas, GCP, advertising platforms)
  • Experience in conducting A/B tests
  • Desired education level: Bachelor's degree
  • Desired level of experience: Mid-level
  • Desired department: Technology/Internet
  • Desired industry: Financial Services