Digital Business Strategist
hace 5 días
Job Overview
This role is part of our team responsible for leading the digital business strategy and campaign performance at Entravision Communications Corporation.
About Us
Entravision is a leading provider of media, technology, and data analytics solutions. We are passionate about empowering businesses to grow and succeed in today's fast-paced market.
Salary Range
$60,000 - $80,000 per year.
Key Responsibilities
- Develop and execute comprehensive digital marketing strategies that drive results and exceed client expectations.
- Lead the reporting process, providing actionable insights to clients and sales teams through quantitative and qualitative analysis.
- Utilize various AdTech platforms to prepare reports and communicate campaign performance to clients, setting up programmatic deals and collaborating with Sales Planning to develop campaign strategies and budgets.
- Collaborate with the Account Management team to provide campaign reporting data for client recap decks and campaign strategy recommendations.
- Cultivate relationships with internal stakeholders, including Finance and Business Intelligence teams, to ensure seamless communication and alignment.
Requirements
- 2-3 years of experience in Digital Marketing, preferably with a focus on campaign performance and management.
- Data analytics studies or a related field (e.g., business administration, economics, engineering).
- Advanced English language skills and proficiency in Excel (Vlookups, If Functions, Formulas, etc.).
- Aptitude for working collaboratively as part of a high-performing team, with strong attention to detail and analytical skills.
- Ability to adapt to changing circumstances and learn quickly.
- Familiarity with digital ad ecosystems and tools such as The Trade Desk, Google DV 360, Xandr, AdsWizz, Triton, GAM, among others.
Benefits
We offer a competitive salary range, a dynamic work environment, and opportunities for professional growth and development.
Equal Opportunity Employer
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