Digital Business Strategist

hace 1 mes


Xico, México Entravision A tiempo completo

Job Overview

This role is part of our team responsible for leading the digital business strategy and campaign performance at Entravision Communications Corporation.

About Us

Entravision is a leading provider of media, technology, and data analytics solutions. We are passionate about empowering businesses to grow and succeed in today's fast-paced market.

Salary Range

$60,000 - $80,000 per year.

Key Responsibilities

  1. Develop and execute comprehensive digital marketing strategies that drive results and exceed client expectations.
  2. Lead the reporting process, providing actionable insights to clients and sales teams through quantitative and qualitative analysis.
  3. Utilize various AdTech platforms to prepare reports and communicate campaign performance to clients, setting up programmatic deals and collaborating with Sales Planning to develop campaign strategies and budgets.
  4. Collaborate with the Account Management team to provide campaign reporting data for client recap decks and campaign strategy recommendations.
  5. Cultivate relationships with internal stakeholders, including Finance and Business Intelligence teams, to ensure seamless communication and alignment.

Requirements

  • 2-3 years of experience in Digital Marketing, preferably with a focus on campaign performance and management.
  • Data analytics studies or a related field (e.g., business administration, economics, engineering).
  • Advanced English language skills and proficiency in Excel (Vlookups, If Functions, Formulas, etc.).
  • Aptitude for working collaboratively as part of a high-performing team, with strong attention to detail and analytical skills.
  • Ability to adapt to changing circumstances and learn quickly.
  • Familiarity with digital ad ecosystems and tools such as The Trade Desk, Google DV 360, Xandr, AdsWizz, Triton, GAM, among others.

Benefits

We offer a competitive salary range, a dynamic work environment, and opportunities for professional growth and development.

Equal Opportunity Employer



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