Digital Marketing Specialist for Lead Generation

hace 2 días


Xico, México Psc Industries A tiempo completo
Facebook Media Buyer Role

Psc Industries is a dynamic company dedicated to driving growth and success through innovative digital marketing strategies. We are seeking a talented Facebook Media Buyer Specialist with a focus on lead generation and pay-per-call campaigns.

About the Position

We require a forward-thinking professional who understands the power of digital advertising to reach target audiences effectively.

Key Responsibilities
  1. Develop, launch, and manage Facebook ad campaigns with a focus on lead generation and pay-per-call strategies.
  2. Create and manage Facebook pages and pixels to track conversions and optimize campaigns.
  3. Design and test various landing pages to improve conversion rates and overall campaign performance.
  4. Analyze campaign data and adjust strategies to increase efficiency and effectiveness.
  5. Stay up-to-date with the latest Facebook advertising trends and best practices to ensure competitive edge.
  6. Collaborate with the marketing team to align advertising strategies with broader campaign goals.
  7. Provide regular reports on campaign performance, insights, and optimization efforts.
Requirements
  1. Proven experience as a Facebook Media Buyer or similar role in digital marketing with a focus on lead generation.
  2. Strong understanding of Facebook advertising platform, ad types, and best practices for lead generation and pay-per-call campaigns.
  3. Proficiency in creating and managing Facebook pages and pixels.
  4. Experience in A/B testing, analyzing campaign data, and making data-driven decisions.
  5. Creative thinking with attention to detail in campaign setup and optimization.
  6. Excellent communication and collaboration skills.
  7. Ability to work in a fast-paced environment and manage multiple campaigns simultaneously.
Compensation and Work Arrangements

$42,000.00 - $70,000.00 per month (dependent on experience). Fully remote work arrangement with a flexible schedule.



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