Influencer Marketing Account Executive
hace 4 semanas
**About the Role**
We are seeking a highly skilled and experienced Account Executive to join our team at Daniel J Edelman Holdings. As an Account Executive, you will play a critical role in managing daily account work, leading small projects, and contributing to larger projects as directed by project leaders.
**Key Responsibilities**
- Manage small projects and contribute to larger projects as directed by project leaders
- Supervise account work done by more junior staff
- Learn Edelman's various Communications Marketing processes/approaches, including public engagement, message workshops, master narrative assignments, brand engagement, social media campaigns, and stakeholder mapping exercises
- Support account teams in the execution of these processes for clients
- Demonstrate a deep knowledge of integrated Communications Marketing principles and strategies
- Demonstrate understanding of key client information, including business strategy, industry issues, products, and services
- Demonstrate understanding of and implements public engagement and social media programs
- Manage media relations by identifying and working with target media and demonstrating a network of traditional and online media contacts and influencers
- Write press materials and internal communications
- Edit and proofread written materials for quality and adherence to appropriate writing style
- Develop client interaction skills
- Implement traditional and online research techniques
- Demonstrate understanding of how to use and apply basic social media tools to client objectives
- Participate and assist in program brainstorming, development, and planning
- Manage projects using organizational skills, working with colleagues, vendors, and support agencies, and keeping project leaders apprised of status
- Provide account administration, including meeting deadlines, troubleshooting problems, attending client meetings and conference calls, and reporting activity and coverage
- Coordinate Communications Marketing tactics by managing workflow, logistics, and interaction with media and influencers
- Demonstrate understanding of project budget parameters, pricing structures, and overservice
- Record and submit time, expenses, and POs to the right project codes on a timely basis
- Manage third-party vendors
**Requirements**
- At least one year of relevant experience in Communications Marketing and/or related fields, including research, advertising, management consulting, media, or publishing
- Bachelor's degree in a relevant field from an accredited college or university
- Intricate level of understanding of the account(s), the clients' businesses, products, markets, personnel, outside influencers, opposition, etc.
- Solid grasp of all basic public relations tools and how they are used to achieve client goals
- Strong research, writing, and editing skills and the ability to develop media contacts/relationships
- Fundamental understanding of media outreach assignments and the ability to apply experience and initiative in developing appropriate traditional and online media strategies
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