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hace 2 meses
We are seeking a highly skilled Digital Customer Engagement Manager to join our team at Amgen. As a key member of our marketing team, you will be responsible for developing and executing omnichannel strategies to engage with customers and drive business growth.
Key Responsibilities- Lead the development and execution of digital marketing strategies to drive customer engagement and conversion.
- Collaborate with cross-functional teams to prioritize brands and develop digital plans that align with business objectives.
- Define and track key performance indicators (KPIs) for digital interactions and provide actionable insights to inform business decisions.
- Develop and maintain digital platforms to support customer engagement and conversion.
- Collaborate with data scientists to analyze customer data and inform marketing strategies.
- Manage vendor relationships and ensure compliance with regulatory requirements.
- Doctorate degree or equivalent experience in marketing, communications, or a related field.
- Proven experience in digital marketing, customer engagement, and data analysis.
- Strong understanding of regulatory requirements and compliance standards in the healthcare sector.
- Excellent communication, interpersonal, and project management skills.
- Proficiency in digital analytics tools, content management systems, and social media platforms.
At Amgen, we offer a comprehensive benefits package, including health, finance, and wealth benefits, as well as opportunities for career growth and development. We are committed to creating a diverse and inclusive work environment that supports the well-being of our employees.
