Digital Marketing Specialist

hace 5 días

Hermosillo Centro, México contrataciones JGP A tiempo completo

We are in search of a Marketing Specialist

Position Overview:
Results-driven Digital Marketing Specialist to lead online campaigns for two dental clinics. This role focuses on generating qualified leads through paid ads and improving organic visibility via SEO.

**Key Responsibilities**:

- Plan, execute, and optimize campaigns on Google Ads and Meta (Facebook/Instagram).
- Conduct SEO audits and implement on-page/off-page improvements.
- Create and optimize landing pages for lead conversion.
- Track KPIs (CPL, CTR, conversions) and provide monthly performance reports.
- Collaborate with front desk staff to ensure lead follow-up is timely and consistent.
- A/B test creatives, headlines, and targeting strategies.
- Add the clinic to online listings.

**Qualifications**:

- 2+ years of experience in performance marketing (Google Ads, Meta).
- Experience with healthcare or dental marketing preferred.
- Solid knowledge of SEO tools (e.g., Ahrefs, SEMrush).
- Experience working with CRM systems or lead tracking tools.
- Strong analytical mindset and attention to detail.
- Conversational english (C2)

**Soft Skills**:

- Proactive communicator
- Data-driven decision-maker
- Organized and adaptable

Pay: $25,000.00 - $30,000.00 per month

Work Location: In person

Expected Start Date: 19/08/2025

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