Director Commercial Franchise Midscale Support

**Job Number** 23119391

**Job Category** Sales & Marketing

**Location** Mexico Regional Office, Ejercito Nacional No. 350 Suite 4C, Mexico City, MÉX, Mexico

**Schedule** Full-Time

**Located Remotely?** Y

**Relocation?** N

**Position Type** Management
**JOB SUMMARY**

The Director, Commercial Franchise Midscale Support (CALA) is a key member of the CALA Commercial Franchise Support and CALA Owner & Franchise Services Team. This position is tasked with identifying opportunities to improve commercial performance for all franchise hotels in CALA, with a primary focus on the Midscale segment. The Director provides insights to Franchise Management Company Principals & General Managers on leveraging Marriott systems and programs by recommending revenue management strategies, sales, distribution & marketing tactics, and additional services to drive performance. The Director will continue to support the overall integration and implementation of key initiatives, programs, and standards for City Express by Marriott Bonvoy and future midscale brands/hotels. The Director will be a liaison and advocate of the midscale segment and assist in shaping new resources, processes and solutions across various disciplines and stakeholders within Marriott global and regional teams.

**CANDIDATE PROFILE**

**Education and Experience**
- 2-year degree from an accredited university in Business Administration, Finance and Accounting, Economics, Mathematics, Statistics, Hotel and Restaurant Management, or related major; 6 years’ experience in the revenue management, sales and marketing, or related professional area.

OR
- 4-year bachelor's degree in Business Administration, Finance and Accounting, Economics, Hotel and Restaurant Management, or related major.
- 4 years’ experience in the revenue management, sales and marketing, or related professional area.
- A minimum of 3 years of leadership experience
- Strong relationship management, strategic planning, communication, and analytical skills
- Strong knowledge of financial analysis, quantitative analysis, and statistical tools
- Ability to interface with operations research and systems professionals to develop/refine decision support systems
- Multi brand lodging/hospitality industry experience is preferred.
- Excellent demonstrated analytical ability, with experience in solving “real life“ business problems.
- Good organizational and time management skills and proven ability to handle multiple projects/initiatives.
- Knowledge of Marriott's systems (e.g., MARSHA, MRDW, One Yield, MarRFP, Opera PMS) preferred.
- Excellent project management skills, with ability to independently manage multiple projects.
- Ability to communicate deadlines and project requirements clearly and concisely.
- Excellent interpersonal and written and oral communication skills, as well as public speaking.
- Fluency in English & Spanish is required, & Portuguese is highly preferred.
- Ability to work as a team member to achieve results in a teamwork environment.
- Ability to take large volumes of complex information and present it to Senior Management in a clear, concise, and complete manner to facilitate executive decision making.

**CORE WORK ACTIVITIES**
- Leadership_
- Is the main point of contact for Above Property Commercial & Principal leaders of Franchise Midscale Properties and Franchise Management Companies for Sales, Distribution, Marketing and Revenue Management discipline support.
- Partners with the City Express Brand Team and Consumer Operations Discipline Leaders to optimize the Revenue Management, Sales and Marketing coverage for the portfolio of hotels with diverse discipline infrastructures.
- Identifies initiatives to maximize franchise commercial performance.
- In partnership with the Sr Director, Commercial Franchise Services (CALA), works with Regional & Headquarters teams to support system implementation and rollout plans that result in adoption of Marriott systems and tools by Franchise midscale hotels.
- Collaborates with the Senior Director, Commercial Franchise Support (CALA) in being the point of contact for partner areas including but not limited to, Global Sales, Systems Support, RM Advisory Services, RM Plus Services, Field Marketing and eCommerce, Legal, etc.
- Has a strong understanding of Marriott’s approach to franchise support and is able to effectively minimize risk to the enterprise.
- Effectively engages with Sr Leaders and Franchise Principles to gain buy in to support Marriott policies, initiatives, and recommendations.
- Drive For Results_
- Evaluates revenue performance for franchise portfolios and recognizes opportunity areas. Identifies underlying causes of performance issues and develops plans to address with the appropriate franchise management company or OFS Account Executive.
- Uncovers areas where Marriott tools and resources are not being leveraged by franchise properties, potentially leading to missed revenue opportunity; navigates Marriott’