Content Manager

hace 4 semanas


Mexico City McCann A tiempo completo

Descripción

Diseñar creativa y estratégicamente contenido y anuncios para Social Media, aplicando best practices por plataforma.

Experiencia

2 años de experiencia en el puesto en agencia de publicidad generando contenido para redes sociales. Inglés intermedio-avanzado

Actividades

1. Participación en el desarrollo de pilares de contenidos estratégicos para la marca, creación e implementación del Brand Voice en todas las plataformas,
2. Responsable del contenido y de la generación de piezas para las diferentes campañas de la marca.
3. Peloteo con el equipo creativo para el desarrollo de contenido en redes sociales.
4. Detección de insights, temporalidades y oportunidades real-time para la generación de contenido.
5. Conocimiento sobre el comportamiento de audiencias dentro de las RRSS, cambios en las plataformas, nuevos formatos y tendencias de contenido en general.



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