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Consumer Engagement Strategist Hygiene
hace 4 meses
Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose.
Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
MarketingMarketing is at the heart of Reckitt. We pride ourselves on our unique way of driving growth for some of the world's most loved and trusted health, hygiene and nutrition brands.
Our purpose and fight are what motivates us to design and deliver distinctive communications throughout our consumer funnel, so that we deliver category growth as well as a positive impact on society.
With extensive media and digital teams embedded throughout the organisation, we measure both our business and our societal impact. Our global teams lead on our overarching brand strategy, brand guardianship and innovation pipeline in close partnership with R&D. Leaving our local marketing teams to deliver on our regional goals in partnership with our Sales teams.
With the scale of our 2500 marketing community - alongside our leading-edge Marketing Academy - your opportunities to grow and upskill will be extensive.
Be our next Consumer Engagement Strategist for our Hygiene Business Unit
Dive into digital as Reckitt's next Media / Digital Manager, where your innovative strategies will propel our brands to new heights. In this pivotal role, you'll balance creativity with analytics to captivate our audience and leave a lasting mark on our digital footprint. Your expertise will not only elevate our media presence but also contribute to the larger story of our global impact. Are you ready to lead the charge and shape the future of our digital narrative? Embrace this chance to make your mark in a role where your work truly matters.
Your responsibilities
In summary, you'll:
- Digital activation based on audience strat + cons. journet insights
- Gather insights from media activations to drive comms strategy
- Support Central America ́s Team
The experience we're looking for
-5-6 years of experience in media (working with agencies), and ecommerce
- Advanced English
- Knowledge and experience working with e-retailers as Amazon, MeLi & Walmart
- History of delivering successful global marketing strategies and measurable growth.
- Insightful understanding of consumer behaviours and ability to anticipate market shifts.
- Keen on fostering teamwork, delivering presentations, and driving creative solutions.
- Proficiency with performance analysis, eCommerce, social media engagement, and P & L management within the FMCG or Consumer Health sectors.
- Exceptional negotiation skills and a knack for forging strong collaborative partnerships.
Brand Strategy, Category Strategy, Presentation skills, Drive Innovation, Storytelling, Creativity, Marketing optimization, Digital Marketing, Commercial acumen, Collaboration, P&L management, FMCG/Consumer Health Experience, eCommerce, Social Media, Media Planning, Media Strategy, Negotiation.
What we offerWith inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way.
We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
EqualityWe recognise that in real life, great people don't always 'tick all the boxes'. That's why we hire for potential as well as experience. Even if you don't meet every point on the job description, if this role and our company feels like a good fit for you, we still want to hear from you.
All qualified applicants will receive consideration for employment without regard to age, disability or medical condition; colour, ethnicity, race, citizenship, and national origin; religion, faith; pregnancy, family status and caring responsibilities; sexual orientation; sex, gender identity, gender expression, and transgender identity; protected veteran status; size or any other basis protected by appropriate law.
