Digital Content Strategist

hace 5 días


Ciudad de México, Ciudad de México MX006 Mercer Human Resource Consulting S.A. de Cv A tiempo completo

About the Role:

MX006 Mercer Human Resource Consulting S.A. de Cv is seeking a highly skilled Digital Content Strategist to join our team in México City. As a Digital Content Strategist, you will be responsible for developing and executing a comprehensive digital marketing strategy that drives business growth and engagement.

Key Responsibilities:

  • Partner with cross-functional teams to drive business objectives and initiatives, leveraging digital marketing channels to amplify brand awareness and drive online leads.
  • Develop and execute digital marketing campaigns, including social media, email, and search engine optimization (SEO) strategies.
  • Collaborate with marketing teams to align regional and country digital marketing objectives with global strategy and processes.
  • Plan and drive strategic change initiatives, driving digital adoption and training best practices.
  • Input into key performance indicators (KPIs) and drive achievement, including engagement, leads, and e-commerce goals.
  • Drive SEO performance, including content development, core web vitals, and overall site health.
  • Partner with technology teams on martech implementation and adoption.
  • Counsel and educate marketing teams on best practices to influence digital campaign planning and online experiences.

Requirements:

  • At least 3 years of experience in strategizing, designing, and executing a digital marketing presence that successfully amplified brand, client/prospect engagement, and online leads/e-commerce sales.
  • Bachelor's degree in marketing or related fields.
  • Experience in advertising on Google and Microsoft Display, Linked Ads, Demandbase Ads. Paid Campaigns: Google & Microsoft Search, Google & Microsoft Display, LinkedIn Ads, Demandbase ABM (Account-Based Marketing) Display.
  • Proficient in data analysis platforms: AEM (Adobe Experience Manager), Adobe Target, Adobe Analytics, Microsoft Dynamics Experience in website automation.
  • Excellent communications skills - English and local language verbal and written.

What We Offer:

  • Competitive pay, Christmas bonus, and full benefits package.
  • Generous paid time off for vacation, sick days, company holidays, floating holidays, and time to give back to your community.
  • Flexible work culture (hybrid work schedule).
  • Employee Resource Groups providing access to leaders, relevant volunteer, and mentoring opportunities, and interactions with counterparts in industry groups and client organizations.


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