Digital Content Strategist
hace 5 días
About the Role
MX006 Mercer Human Resource Consulting S.A. de Cv is seeking a highly skilled Digital Content Strategist to join our team in Mexico City. As a Digital Content Strategist, you will be responsible for developing and executing a comprehensive digital marketing strategy that drives business growth and engagement.
Key Responsibilities
- Partner with cross-functional teams to drive business objectives and digital marketing initiatives.
- Develop and execute a digital marketing strategy that aligns with global processes and Martech.
- Plan and implement strategic change initiatives and drive related digital adoption training and best practices.
- Input into KPIs/targets and drive achievement of engagement, leads, and e-commerce goals.
- Drive SEO performance through content development, core web vitals, and overall site health.
- Partner with Technology teams on Martech implementation and adoption.
- Coach and educate marketing teams on best practices to influence digital campaign planning and online experiences.
Requirements
- At least 3 years of experience in strategizing, designing, and executing a digital marketing presence that successfully amplified brand, client/prospect engagement, and online leads/e-commerce sales.
- Bachelor's degree in marketing or related fields.
- Experience in advertising on Google and Microsoft Display, Linked Ads, Demandbase Ads. Paid Campaigns: Google & Microsoft Search, Google & Microsoft Display, LinkedIn Ads, Demandbase ABM (Account-Based Marketing) Display.
- Proficient in Data analysis platforms: AEM (Adobe Experience Manager), Adobe Target, Adobe Analytics, Microsoft Dynamics Experience in website automation.
- Excellent communications skills - English and local language verbal and written.
What We Offer
- Competitive pay, Christmas bonus, and full benefits package effective starting Day 1 (Life, major medical, and other insurances at preferential rates, as well as a Savings Fund)
- Generous paid time off for vacation, sick days, company holidays (with early dismissal), floating holidays, and time to give back to your community;
- Flexible work culture (hybrid work schedule).
About Us
MX006 Mercer Human Resource Consulting S.A. de Cv is a leading professional services firm in risk, strategy, and people. We help clients prosper amid changing times and technologies by addressing the critical challenges and major opportunities of our time: realizing the potential of transformative technologies, reimagining the workforce for the future, and more.
We bring together experts from across our four global businesses to help make organizations more successful and societies more resilient.
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