Strategic Brand Design Lead

hace 5 horas


Xico, México Pepsico A tiempo completo
About Us

PepsiCo is a leading food and beverage company with a rich history of innovation and commitment to excellence. As a global organization, we strive to create a better tomorrow for ourselves, our consumers, and the communities we serve.

We are passionate about transforming the way we connect with our customers and creating engaging experiences that leave a lasting impression. Our vision is to be the most beloved consumer choice by being relevant, refreshing, and reliable.

Job Description

As a Strategic Brand Design Lead at PepsiCo, you will have the opportunity to drive creative leadership and spearhead the development of innovative brand strategies across various touchpoints. Your expertise in graphic design and creative direction will inspire cross-functional teams to deliver high-impact designs that elevate our brand presence.

Key Responsibilities:

  • Craft compelling visual narratives that resonate with our diverse audience
  • Collaborate closely with junior artists, writers, and marketers to develop breakthrough ideas and concept designs
  • Lead talented teams of artists and creatives, fostering a culture of excellence and innovation
  • Translate brand objectives into cohesive identity and messaging across digital, print, POS, OOH, social media, and motion platforms
Required Skills and Qualifications

To succeed in this role, you should possess:

  • At least 5 years of experience in creative/art direction within consumer brands or creative agencies
  • Proficiency in Adobe Creative Cloud (After Effects, Premiere Pro, Photoshop, Illustrator) and familiarity with social media platforms and delivery requirements
  • Proven ability to lead diverse creative teams in fast-paced environments, driving conceptual and strategic design projects from inception to completion
  • Fluent English language skills with exceptional communication and presentation skills
Benefits

PepsiCo offers a comprehensive benefits package, including:

  • Ongoing training and development programs to enhance your skills and career growth
  • A flexible work environment that promotes work-life balance and well-being
  • Access to internal digital platforms for self-learning and professional growth
  • Financial wellness programs to support your personal and financial goals

The estimated salary for this position is $85,000 - $110,000 per year, depending on your location and qualifications.



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