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Digital Strategy Lead
hace 2 meses
We are seeking a highly skilled Digital Strategy Lead to join our team at Publicis Groupe. As a key member of our strategy team, you will work closely with media and analytics to create impactful, integrated, and measurable strategic platforms.
Key Responsibilities- Develop and lead strategic initiatives to drive business growth and innovation.
- Partner with cross-functional teams to guide senior clients towards bold and innovative solutions.
- Conduct business and audience analysis to identify opportunities for client growth.
- Translate strategic discoveries into inspiring briefs and roadmaps for our clients.
- Collaborate with other planners, creative, production, and account partners to create industry-leading work and sell innovative strategies to clients.
- 5+ years of experience in digital strategy.
- Proven track record of successfully leading clients into new strategic areas.
- Deep understanding of key business drivers and ability to deliver solutions.
- Strong analytical skills and working knowledge of quantitative data tools and research methodologies.
- Familiarity with cross-channel strategies, including traditional and digital advertising, direct response programs, email, website development, mobile, search, and social media.
- Innate curiosity and insight into human behavior, with an instinct for popular culture.
- Able to work across different groups and disciplines to push the work forward and elevate brand potential.
- Competitive base salary and benefits package.
- Flexible work hours, including short Fridays.
