Digital Marketing Strategist

hace 1 semana


Xico, México Sagan A tiempo completo
About the Role

We are seeking a highly skilled Digital Marketing Specialist to join our team at Sagan, a fast-paced digital marketing and advertising agency. As a Digital Marketing Specialist, you will be responsible for executing and optimizing PPC campaigns across various digital platforms, analyzing data, managing performance, and collaborating with teams to drive marketing strategies.

Key Responsibilities
  • Campaign Execution: Develop and implement comprehensive digital marketing strategies, manage PPC and paid media campaigns across platforms like Google Ads, Meta Ads, and more.
  • Account Management: Take full ownership of campaign performance, optimize campaigns by analyzing data and testing hypotheses, deliver detailed reports on campaign performance, providing insights and actionable recommendations.
  • Ads Operations: Set up and manage accounts and analytics on platforms such as Meta, Google Ads, and Google Analytics, utilize tools like Google Tag Manager and Facebook Pixel for efficient tracking.
  • Team Collaboration: Collaborate with project managers, account teams, and other stakeholders to craft innovative growth strategies, engage regularly with clients, providing updates and ensuring satisfaction.
Requirements
  • Minimum 3 years of experience in digital advertising.
  • Proven experience in digital marketing and campaign management.
  • Strong understanding of Google Analytics 4, PPC, SEO, and digital advertising strategies.
  • Excellent communication, analytical, and organizational skills.
Benefits
  • Company events.
  • Paid time off.
  • Extra long weekends.
  • Additional holidays for Christmas and New Year.


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