Programmatic Strategy Lead
hace 2 semanas
The Programmatic Strategy Lead will oversee employee development and retention, including training and goal setting, in addition to being a subject matter expert on Programmatic strategy and execution. This individual will act as a supervisor and oversee employee performance, accountability, and behavior, as well as ensure that projects are produced completely, correctly, and efficiently.
Key Responsibilities:- Manage a team of direct reports across all Rise locations, overseeing workflow and assigned responsibilities within their pod.
- Develop programmatic campaign targeting and measurement strategy, ensuring it aligns to the client's business goals, and oversee strategy implementation across all programmatic mediums.
- Develop action plans for achieving and measuring campaign success, identifying KPIs, processes for measurement, and optimization strategies.
- Bachelor's degree required.
- 2-4+ years programmatic experience.
- Excellent verbal and written communication skills with experience presenting media strategy directly to internal and external stakeholders.
This role will be involved in the oversight of other Rise channels when required and will be responsible for ensuring that projects are produced completely, correctly, and efficiently.
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