Brand Manager
hace 1 día
The Senior Brand Manager is a key member of the Beiersdorf Ag team, responsible for driving the growth and success of our brand portfolio. This role requires a strategic thinker who can analyze market trends, identify opportunities, and develop effective marketing plans to achieve business goals.
Main Responsibilities- Brand Strategy and Planning: Develop and implement brand strategies that align with company goals and objectives.
- Market Analysis and Insights: Conduct market research and analysis to identify areas of weakness, opportunities, and strengths.
- Marketing Execution: Lead the execution of marketing campaigns, including launch planning, product development, and promotional activities.
- Team Collaboration: Work closely with cross-functional teams, including sales, finance, and operations, to ensure alignment and effective communication.
- Performance Metrics and Reporting: Track and analyze key performance indicators (KPIs) to measure campaign success and inform future marketing strategies.
- Education: Bachelor's degree in Marketing, Business Administration, or a related field.
- Experience: 2-4 years of experience in marketing, preferably in the FMCG industry.
- Skills: Excellent communication and interpersonal skills, ability to think creatively, and strong analytical skills.
- Language: Fluent in English.
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