Brand Manager

hace 1 día

Veracruz, Veracruz-Llave, México Colgate A tiempo completo

About the Role

As a Brand Manager for our Skin Health group working with Filorga in Mexico, you will be responsible for developing and coordinating the brands' presence in each market along with controlling the implementation of the Marketing and Trade plans in each country for each brand. You will ensure proper relationships with distributors, answering marketing needs, sharing standard processes, and validating local initiatives (merchandising, digital activation, content, PR, media, etc.).

Key Responsibilities

  • Validate and monitor the A&P of each distributor and supervise the local execution.
  • Revise forecasts for each country on a monthly basis.
  • Integrate information from the Monthly brands newsletters.
  • Organize the regional seminar.
  • Coordinate the sanitary registrations.
  • Provide feedback on marketing actions taken.
  • Maintain an in-depth understanding of international markets as well as macroeconomic and socioeconomic conditions.
  • Coordinate our presence at industry meetings and conferences, including American Academy of Dermatology (AAD) and Latin American Dermatologists (RADLA).
  • Demonstrate strong intuition for business.
  • Collaborate cross-functionally with other departments to determine long-term solutions.

Requirements

  • Bachelor's degree in Business Administration, Marketing, Industrial Engineering or related.
  • 5+ years of work experience in an operational marketing role, including international experience.
  • Working experience in the skincare / medical cosmetics industry.
  • At least 3 years of people management experience.
  • Advanced English level.
  • Good understanding of Marketing Spending management.
  • Passion for Beauty and Skincare topics.
  • High comfort level with operating in various cultural environments.
  • Availability to travel.
  • High level of attention to detail, with excellent verbal and written communication skills.
  • Master's degree is highly valued.
  • French is a nice to have.
  • B2B experience is a plus.

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