Media Strategy Analyst

hace 6 días

Ciudad de México, Ciudad de México Media A tiempo completo

As a Media Strategy Analyst, you will be instrumental in assisting media strategy leaders with tactical media research and planning. Your key responsibilities will encompass executing audience insights, developing presentation templates, coordinating campaign deliverables, and exploring partnerships for both digital and traditional media. A strong focus on detail and organization will be essential for success in this position, as you will manage media proposals, ensure timely and precise client deliverables, gather and analyze data, and identify trends and insights to maximize impact through comprehensive media strategies.

Key Responsibilities:

  • Guarantee accurate and timely campaign launches and executions.
  • Foster vendor and partner relationships while sourcing new opportunities.
  • Conduct audience research and insights utilizing media planning tools.
  • Assist in the development of media strategies to ensure alignment with client objectives.
  • Monitor campaign performance and suggest optimizations to enhance results.
  • Collaborate on tactical media plans and executions with digital and traditional leads.
  • Estimate campaign performance and project KPI values to anticipate media impact.
  • Organize data for reporting, insights management, and client communication.
  • Promote an environment of transparency and collaboration across teams and specialties.

Qualifications:

  • 1-2 years of experience in media.
  • Familiarity with the local Brazilian market and regional considerations.
  • Cross-functional exposure to various media types (digital and traditional).
  • Experience with media planning tools such as Comspoint, Kantar, GWI, TGI, etc.
  • High attention to detail.
  • Strong project management and organizational skills.
  • Ability to think creatively and establish strategic media connections.

About Monks:

Monks is the global, purely digital, unitary operating brand of S4Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. Its integration of systems and workflows delivers unfettered content production, scaled experiences, enterprise-grade technology, and data science fueled by AI—managed by the industry's best and most diverse digital talent—to help the world's trailblazing companies outmaneuver and outpace their competition.

Monks has been recognized for its achievements in the industry, including accolades for its innovative approaches and commitment to excellence. We are dedicated to fostering a respectful and empowering work environment that embraces diversity in all respects, ensuring that fresh voices and unique perspectives are included in all aspects of our business.

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