Head of Tequila Brand Leadership

hace 4 semanas


Xico, México Diageo A tiempo completo

About the Role:

We are seeking a highly skilled and experienced Tequila Brand Leader to join our team at Diageo. As the Head of Tequila Brand Leadership, you will be responsible for leading the development and execution of our Tequila brand strategy, driving business growth and profitability.

Key Responsibilities:

  • Develop and execute a comprehensive brand strategy that drives business growth and profitability.
  • Lead cross-functional teams to deliver brand plans and ensure successful execution.
  • Collaborate with marketing, sales, and commercial teams to develop and implement effective marketing and sales strategies.
  • Monitor and analyze market trends, competitor activity, and consumer behavior to inform brand strategy.
  • Build and maintain strong relationships with key stakeholders, including customers, partners, and internal teams.

Requirements:

  • Minimum 5 years of experience in a senior brand management role, preferably in the CPG or luxury industry.
  • Proven track record of delivering business growth and profitability through effective brand leadership.
  • Strong commercial and marketing skills, with the ability to develop and execute comprehensive brand strategies.
  • Excellent leadership and communication skills, with the ability to build and maintain strong relationships with key stakeholders.
  • Fluency in English and Spanish, with the ability to communicate effectively in both languages.

About Diageo:

Diageo is a global leader in the premium drinks industry, with a portfolio of iconic brands including Johnnie Walker, Don Julio, Smirnoff, Baileys, Captain Morgan, Tanqueray, and Guinness. We are committed to creating a culture of inclusivity and diversity, and we welcome applications from talented individuals from all backgrounds.



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