Cultural Ambassador Program Coordinator

hace 1 mes


Xico, México Red Bull A tiempo completo
Culture Marketing Specialist Role

Company Overview:

At Red Bull, we are dedicated to inspiring and empowering people to push beyond their limits. Our marketing teams specialize in Sports, Culture, Brand, and Media, creating global, national, and local initiatives that bring our brand to life.

Salary: $85,000 - $110,000 per annum, based on experience and qualifications.

Job Description:

The Culture Marketing Specialist is responsible for translating the global culture marketing strategy into a national strategy, creating a locally relevant and innovative program. Key tasks include developing new concepts and ideas, evaluating the effectiveness of existing programs, and aligning with media business entities.

Key Responsibilities:

  • Realize selected culture marketing initiatives and projects as part of the overall marketing plan.
  • Establish and maintain long-term culture, dance, and music platforms.
  • Negotiate and secure relevant music rights to ensure all created content can be utilized via our media business.
  • Work closely together with sales, communications, and brand departments.
  • Develop an opinion leader network and event program across key cultural scenes.

Required Skills and Qualifications:

  • Bachelor's degree in business administration, economy, engineering, marketing, or related areas.
  • At least 3 years of experience, ideally in a music/culture-related environment, allowing a vast understanding of the culture landscape.
  • Experience dealing with artists and related entities (labels, management, etc.).
  • Fluent written and spoken English.
  • Strong management skills: leading external agencies and freelancers.

Benefits:

  • We offer a dynamic and supportive work environment.
  • A competitive salary and benefits package.
  • Ongoing training and development opportunities.

Others:

We believe in diversity, equity, and inclusion. Everyone is welcome at Red Bull, regardless of gender expression, race, religion, affective-sexual orientation, origin, age, or disability.



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