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Performance Marketing Senior Associate
hace 2 meses
Lalamove is a leading logistics company that connects drivers and customers through its technology platform. With a strong presence in Asia and a growing presence in Mexico, we are expanding our operations to meet the increasing demand for fast and simple delivery services.
Job Title: Performance Marketing Senior AssociateWe are seeking a highly skilled Performance Marketing Senior Associate to join our team in Mexico City. As a key member of our marketing team, you will be responsible for developing and executing digital marketing strategies to drive user and driver growth in Mexico.
Main Responsibilities:- Develop and execute data-driven digital marketing strategies to achieve user and driver growth targets.
- Plan and execute paid media campaigns across social networks, SEO, SEM, and programmatic media to ensure optimal ROI.
- Monitor and analyze campaign performance, identifying areas for optimization and implementing changes to achieve desired KPIs.
- Provide regular performance reports to stakeholders, highlighting key insights and recommendations for improvement.
- Collaborate with the marketing and operations teams to ensure seamless execution of marketing strategies and campaigns.
- Stay up-to-date with industry trends and best practices, applying knowledge to drive innovation and improvement in our marketing efforts.
- 5+ years of experience in performance marketing, with a strong focus on digital marketing strategies and campaign execution.
- Proven track record of driving user and driver growth through data-driven marketing strategies.
- Excellent analytical and problem-solving skills, with the ability to interpret complex data and make informed decisions.
- Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams.
- Advanced English language skills, with the ability to communicate complex ideas and strategies effectively.
We offer a dynamic and challenging work environment, with opportunities for professional growth and development. If you are a motivated and results-driven individual with a passion for performance marketing, we encourage you to apply for this exciting opportunity.
