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Channel Strategy Operations Manager
hace 2 meses
DiDi Global Inc. is a leading mobility technology company that offers a wide range of app-based services across various markets. Our platform provides users with a variety of transportation options, including ride-hailing, taxi-hailing, chauffeur services, and more.
We are committed to creating a safe, inclusive, and sustainable transportation ecosystem for cities of the future. Our goal is to provide users with a seamless and efficient experience, while also promoting economic growth and social value.
About the RoleWe are seeking a highly skilled Channel Strategy Operations Manager to join our team. As a key member of our strategy team, you will be responsible for designing, aligning, and implementing our channel strategy to drive new user growth.
Key Responsibilities- Develop and Optimize Channel Strategies: Create methodologies to optimize the allocation of our communication resources, with a sales activation perspective.
- Increase Traffic and Engagement: Develop and implement strategies to increase traffic from recurrent and new users through various channels.
- Align Business Areas and Functions: Work effectively across business areas and functions to align the organization to the strategy defined, coordinate efforts, and push simultaneous projects.
- Evaluate Productivity and Performance: Proactively evaluate the productivity and overall performance of communication resources, adjust the strategy based on learnings, and evaluate the economic and strategic costs-benefit of various channel strategies.
- Build Insights and Growth Opportunities: Develop insights that translate into growth opportunities and business results.
- Coach and Develop Team Members: Coach and guide more junior team members to pursue bigger challenges and develop their skills.
- Identify Process Improvements: Proactively identify processes and methodologies that need to be redesigned and spot new business opportunities within a changing environment.
- Strong Analytical Skills: Possess strong analytical skills and critical thinking.
- Project Management Skills: Have project management skills and experience.
- Effective Communication: Possess effective communication skills, both verbal and written.
- Proactive and Self-Learner: Be proactive, a self-learner, and have a solid sense of ownership and a hands-on approach.
- Data Analysis Tools: Have experience with data analysis tools, such as MS Excel and Power BI.
- Experience in High-Performance Environments: Have at least 5 years of experience in high-performance environments, such as consulting, tech, or related fields, with a strategy and operations focus, and at least 2 years of experience in CRM or related fields.
We are committed to building inclusive and diverse teams. We believe that our differences are our biggest strength, and we strive to create a workplace that is free from discrimination and harassment. We are an Equal Opportunity Employer and welcome applications from diverse candidates.
