Strategic Product Marketing Director

hace 1 mes


Xico, México Citi A tiempo completo
Job Summary

We are seeking a highly skilled Strategic Product Marketing Director to join our team at Citi. This is an exciting opportunity for a talented individual to lead the development of marketing strategies that drive customer preference.

About the Role

The successful candidate will be responsible for delivering marketing plans that meet business goals and objectives. This includes working closely with internal stakeholders to understand consumer needs and preferences, identifying key target audiences, and developing effective marketing campaigns to engage these audiences.

Main Responsibilities
  • Develop Marketing Strategies: Create and implement marketing strategies that align with business objectives and drive customer engagement.
  • Consumer Insights: Conduct research to gain a deep understanding of consumer behavior and preferences.
  • Target Audience Identification: Identify key target audiences and develop marketing campaigns to engage these audiences.
  • Campaign Execution: Lead the execution of marketing campaigns, including budgeting, planning, and coordination with internal teams.
  • Budget Management: Manage marketing budgets to ensure effective use of resources.
Requirements
  • Strong Marketing Skills: Proven track record of developing and executing successful marketing strategies.
  • Consumer Insight: Ability to conduct research and analyze data to gain a deep understanding of consumer behavior.
  • Leadership: Strong leadership skills to manage cross-functional teams.
  • Communication: Excellent communication skills to effectively communicate marketing strategies and plans to internal stakeholders.
  • Results-Oriented: Ability to deliver results-driven marketing campaigns.
Compensation and Benefits

We offer a competitive salary of $120,000 - $180,000 per year, depending on experience, as well as comprehensive benefits package, including health insurance, retirement plan, and paid time off. The location of this role is New York City.



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