Strategic Marketing Professional
hace 4 días
A Little About Boldr
Boldr is the first global B-Corp dedicated to delivering world-class client experiences while creating access to dignified, meaningful work in communities around the world. We are a global team united by our desire to connect diverse people with common values for bold impact.
We employ just over a thousand team members across five countries and we want to employ over 5,000 people by 2027, if not sooner.
What Our Values Mean
Meaningful connections start with authenticity. We do our best work by being curious. We grow by remaining dynamic. Our success combines ambitious vision with operational excellence at the heart of great partnerships, we'll always find empathy.
About Your Role as a Strategic Marketing Professional
A strategic marketing professional keeps their eyes on marketing trends and works with companies to create advertising campaigns, pricing strategies based on demographic data, and targeting specific customer demographics. A strategic marketing specialist should be a competent professional who is able to grasp consumer behavior trends and generate creative ideas. You should also be well-versed in specialized marketing concepts, principles, and tactics. The goal is to deliver effective marketing programs that will help our reputation and growth.
Why We Want You
We are currently looking for impact-driven individuals who are passionate about helping Boldr grow and achieve our purpose. We expect our team to become our ultimate partners in success by always giving 110% in everything, sharing their talents and quirks, and championing our core values: Curious, dynamic, and authentic.
About Your Responsibilities
You will leverage data analytics to assess the performance of marketing campaigns and provide actionable insights. Use this data to support decision-making within the marketing team and to align marketing activities with broader revenue objectives. Perform research, analyses, and testing with a variety of tools to gain insights and shape marketing strategy. Collaborate with team members to optimize automation and lead-nurturing process through email, content, events, and social channels.
Your Key Tasks
Assist in the execution of marketing plans to reach audiences through targeted channels. Create and distribute monthly reports on critical metrics for lead generation, content creation, website traffic, and other KPIs. Assist marketing manager in the development and execution of campaigns, including content creation, new product launches, social media, upselling, cross-selling, and sales enablement. Assist marketing managers in managing integrated marketing campaigns across offline and online tactics.
About Your Qualifications
We are looking for a skilled marketing professional with a bachelor's degree in marketing, communications, or a similar relevant field. In-depth knowledge of traditional and digital marketing and market research methods is required. Applicable knowledge of marketing data analytics and tools is essential. Hands-on experience with marketing software (Adobe Creative Suite & CRM) and applications (Google Analytics, Social media business account management, Graphic design software) is preferred.
Your Benefits
We offer a competitive salary of $80,000 per year, paid time off, private health insurance, law benefits, life insurance, mental health support, learning and development programs, and a range of other benefits to support your career and well-being.
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