Director of Strategic Marketing for Latin America

hace 1 día


Xico, México Viatris A tiempo completo

Viatris, a leading healthcare company, is seeking an experienced Director of Strategic Marketing to lead our marketing efforts in Mexico. This role offers a competitive salary and opportunities for growth within the company.

About Viatris:

We see healthcare not as it is, but as it should be. At Viatris, we empower people worldwide to live healthier at every stage of life through access, leadership, and partnership. Our mission is to make a difference in the lives of others.

About the Role:

The Head of Marketing Mexico will be responsible for leading the marketing team to guarantee best-in-class strategies and execution across all therapeutic areas. Key responsibilities include:

  • Full responsibility on sales and profitability of all Viatris portfolio
  • Design and lead the marketing and business plan for the company
  • Define transformation priorities (Interactions with Doctors, Patients, e-commerce B2B / B2C, among others)
  • Co-responsible with Sales Head and Commercial Heads on maximizing ROI of all OPEX investments
  • Ultimate responsible for Digital Transformation
  • Identify stakeholder needs to mutually align value to define go-to-market strategy
  • Ensure sustainable business with a robust innovation and launch plan
  • Align all cross-functional areas to bring project into reality and maximize impact
  • Shape regulatory environment

Required Skills and Qualifications:

To succeed in this role, you will need:

  • Over 12 years of experience in marketing, commercial or operations
  • Experience leading established and/or innovative portfolios inside Pharma Industry
  • University degree in role-related careers. Master's degree
  • Fluent in Spanish and English
  • Strong people and business leadership skills. Strong strategic thinking
  • Must possess negotiation skills. Strong communication skills
  • Cross-functional work capacity. High capacity of teamwork
  • Strong in Finance (P&L and GTN clear understanding)
  • Strong interpersonal relationship capacity

Benefits and Opportunities:

We offer a competitive salary range of $120,000 - $180,000 per year, depending on experience, as well as benefits and an inclusive environment where you can use your experiences, perspectives, and skills to help make an impact on the lives of others. Viatris is an Equal Opportunity Employer.



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