Strategic Consumer Insights Manager for Americas

hace 1 día


Xico, México Pepsico A tiempo completo

Company Overview:

PepsiCo is a leading global food and beverage company, with iconic brands consumed over a billion times a day in more than 200 countries. We are committed to delivering high-quality products and exceptional consumer experiences.

About the Role:

We are seeking an experienced Strategic Consumer Insights Manager to oversee the Experience Consumer Research team in our Mexico Capability Center. This role will coordinate with in-market team leads, serving as the primary touchpoint for R&D leadership to provide feedback, collaborate on strategic initiatives, and continuously identify opportunities to drive speed-agility ensuring quality and on-time delivery output.

Your Impact:

  • Project Manage Consumer Research Transformation for Americas, including managing timelines, coordinating with category and sector teams, leading delegation of projects, measuring key success metrics, establishing best practices for future expansion into Eastern World.
  • Collaborate with Digital and Data Solutions and EXPerience to create new tools and automated solutions to enable speed and savings for Consumer Research Transformation.
  • Work closely with 3rd Party vendors to execute research studies, build new statistical and reporting capabilities within them (i.e. autoreports) and determine simplified ways to connect processes and data.
  • Provide progress reports, flag issues with senior stakeholders in Service Delivery team and EXP. Generate User Stories for future improvements.
  • Work closely with Service Delivery and EXPerience Director to implement, promote & execute EXPerience Transformation vision and mission.

Requirements:

To be successful in this role, you will need:

  • Bachelor's degree in any relevant scientific discipline (e.g. Data Science, Sensory science, Statistics) preferred with a strong theoretical background in statistical analysis techniques, Sensory, and processes.
  • 4-6 years of work experience in a consumer research/insights role preferably in an FMCG environment dependent on degree.
  • Advanced English skills - is a MUST (this is a global role).
  • Deep knowledge of data analysis and process for Sensory methodologies with strong background in Quantitative research methods. Digital Transformation knowledge is a plus.
  • Horizon scanning and ability to implement in-house cutting-edge consumer transformation methods.

Benefits:

PepsiCo offers a competitive salary range of $80,000-$110,000 per annum, depending on experience. Additionally, we offer:

  • Opportunities to learn and develop every day through a wide range of programs.
  • Internal digital platforms that promote self-learning.
  • Development programs according to Leadership skills.
  • Specialized training according to the role.
  • Learning experiences with internal and external providers.
  • We love to celebrate success, which is why we have recognition programs for seniority, behavior, leadership, moments of life, among others.
  • Financial wellness programs that will help you reach your goals in all stages of life.
  • A flexibility program that will allow you to balance your personal and work life, adapting your working day to your lifestyle.

Equal Opportunities Employer:

PepsiCo is an equal opportunity employer and value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We respect and value diversity as a workforce and innovation for the organization.



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