Strategic Marketing Capabilities Coordinator
hace 3 días
PepsiCo is one of the largest food and beverage companies in the world, with a portfolio of 22 iconic brands consumed over a billion times daily across more than 200 countries.
Role OverviewWe are seeking a highly skilled Strategic Marketing Capabilities Coordinator to join our team. As a key member of our Insights Excellence team, you will play a crucial role in developing strong relationships and influencing stakeholders to embed and expand best-class tools, training, and frameworks aligned to our global marketing agenda.
Responsibilities- Support the development and implementation of the Latam Marketing and Insight Capability Agenda by effectively managing workflow and project volumes for key markets.
- Design, document, configure, and implement business rules, workflows, and ways of working within the Marketing and Insights Academy of Excellence, including comms campaign management.
- Drive the launch of tech tools, innovative initiatives, and test new concepts, collaborating closely with local teams to ensure adoption and assess impact.
- Generate new campaign ideas, plan, and launch at least one initiative per year, analyze results, and leverage learnings to implement best practices across the region.
- Lead and develop best practices on reporting, storytelling, analysis, and recommendations for Content/Advertising campaigns to drive engagement to CMO community on Capability agenda.
- Collaborate closely with cross-functional teams to align summits to year's objectives.
To be successful in this role, you will need:
- Experience in managing or supporting corporate events, conferences, and tradeshows.
- Analytical skills for data base management, dashboard creation, and pulling trends/insights from raw data.
- Strong oral and written communication skills (both English and Spanish).
- A minimum of 3-5 years' experience in a fast-paced, results-driven environment in Marketing, Insights, or Learning.
- Strong organizational and time management skills.
- Ability to manage multiple projects and meet all deadlines.
- Ability to work independently and in a global team environment.
We offer a competitive salary range of $80,000 - $110,000 per annum, depending on location and experience. In addition, we provide opportunities to learn and develop every day through various programs, including internal digital platforms, leadership development, and specialized training.
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