Medical Representative
hace 1 mes
At VIATRIS, we see healthcare not as it is but as it should be. We act courageously and are uniquely positioned to be a source of stability in a world of evolving healthcare needs.
Viatris empowers people worldwide to live healthier at every stage of life.
We do so via:
- Access – Providing high quality trusted medicines regardless of geography or circumstance;
- Leadership – Advancing sustainable operations and innovative solutions to improve patient health;
- Partnership – Leveraging our collective expertise to connect people to products and services.
Todos los días, nos levantamos al desafío de hacer una diferencia y así es como el Medical Representative tendrá un impacto:
Generación de la demanda de los productos asignados en su territorio y clase terapéutica para el logro de los objetivos de venta, esto a través de la visita médica con alto contenido científico a médicos de atención primaria y especialistas; instituciones de gobierno; hospitales privados y públicos; clientes claves con cuadros básicos, privados y descentralizados; distribuidores; y farmacias.
Asegurar la disponibilidad de los productos bajo su responsabilidad, desarrollando una buena red de colaboración interna y externa, incluyendo médicos lideres de opinión y sociedades médicas. Mantener una capacitación continua de técnicas de venta y conocimiento científicos. Análisis de la situación del mercado (DDD, Close-Up, inventarios, etc.) para el desarrollo de estrategias y tácticas enfocadas y eficientes, y así capitalizar los recursos en su territorio (inversión EMC, muestras médicas, materiales promocionales, etc.) de manera ética y en cumplimiento con las políticas. Participación y propositiva en su distrito y con equipos locales, marketing, medical y comercial.
Las responsabilidades clave para esta función incluyen:
- Generar la demanda de medicamentos , principalmente con médicos altamente prescriptores de primer contacto y especialistas.
- Un amplio conocimiento científico , de producto y competencia. Conocimiento de estudios clínicos. Transmite con facilidad las diferentes características de patología y alternativas de tratamiento en las diferentes áreas terapéuticas, ofreciendo alternativas de tratamiento eficaces y seguras.
- Asegura la disponibilidad de nuestros productos , a través de la visita a farmacias, seguimiento a estrategias comerciales y programas de valor agregado. Verifica existencias y distribución de diferentes SKUs en punto de venta de cadenas nacionales/regionales/locales en sinergia con los ADNs. Sguimiento a avances de contrato en instituciones de gobierno y con cuadros básicos descentralizados y privados en sinergia con los KAMs.
- Desarrolla una buena relación con clientes externos , líderes de opinión, sociedades médicas, hospitales y farmacias. Trabaja cercano a los residentes en hospitales y visita de médicos especialistas a través de un servicio diferenciado.
- Establece redes de colaboración con marketing, medical y comercial (ADN) para capitalizar sinergias y trabajo en conjunto.
- Incrementa la participación de mercado y cumple con los objetivos de venta , cumple con las métricas de productividad: visita médica, farmacias, promedio diario de visita. Ejecuta eficientemente y de forma acelerada su recurso EMC y las actividades programadas por marketing con médicos target.
- Capitaliza las oportunidades de mercado y va en la búsqueda de nuevos negocios , teniendo un amplio conocimiento de las estrategias de marketing con ejecución eficiente en el campo. Comunica efectivamente a los médicos las estrategias comerciales con los beneficios que se le brindan al paciente. Análisis de su territorio y ejecuta su plan táctico, tomando decisiones oportunas y proactivas, con comunicación constante.
Las calificaciones mínimas para este rol son:
- Escolaridad: Nivel/Grado educacional: licenciatura (titulado) en áreas de la salud, administración de empresas o mercadotecnia.
- Experiencia: Mínimo 3 años de experiencia en la industria farmacéutica.
- Competencias Técnicas: conocimiento intermedio de paquete Office.
- Competencias de Comportamiento:
- Habilidades técnicas de ventas.
- Conocimiento del negocio.
- Responsabilidad.
- Flexibilidad y agilidad al cambio.
Requisitos de calendario:
- Jornada: Tiempo completo, 100% en campo.
- Disponibilidad de Viaje: Alta.
- Cambio de Residencia: Medio.
A Viatris, we offer competitive salaries, benefits and an inclusive environment where you can use your experiences, perspectives and skills to help make an impact on the lives of others.
Viatris is an Equal Opportunity Employer.
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