Consumer Insights Business Analyst
hace 4 días
About Us:
PepsiCo is one of the largest food and beverage companies in the world, with iconic brands consumed over a billion times a day in more than 200 countries. As a leading player in the industry, we are constantly seeking talented individuals to join our team.
A Career at PepsiCo:
At PepsiCo, we believe in creating a culture where all people feel welcome and valued. Our company is committed to providing opportunities for growth and development, allowing you to build a rewarding career and make a positive impact in the world.
The Opportunity:
We are currently looking for a Consumer Insights Business Analyst to join our team. In this role, you will be responsible for executing descriptive analytics agendas within commercial areas, embedding them in business processes, developing visualization capabilities, and automating and enhancing reporting. You will also lead business intelligence operations and commercial relationships with Nielsen in Mexico for snack and C&C categories.
Your Impact:
As a Consumer Insights Business Analyst, your scope will consist of ensuring that all PepsiCo market data is reliable in terms of quality and timing. You will develop market analyses for foods categories across sectors, answering key business questions with data visualization, reporting, and descriptive analysis. Additionally, you will develop and execute visualization capabilities across sectors and categories, enhance report automation, and generate interactive dashboards. Your expertise will help influence business decisions by providing actionable insights and recommendations based on market dynamics, macroeconomic situations, and consumer trends.
Responsibilities:
- Develop and implement descriptive analytics agendas within commercial areas
- Embed analytics in business processes to improve decision-making
- Develop visualization capabilities to communicate insights effectively
- Automate and enhance reporting to reduce manual effort
- Lead business intelligence operations and commercial relationships with Nielsen in Mexico
Requirements:
- Masters degree in Business, Marketing, Planning Strategy (desired)
- 5 years of experience in F&B industry or massive consumption market
- 100% English language proficiency both oral and written
- Experience in developing and implementing successful projects with focus on results
- Analytical thinking with proven ability to connect data and generate insights
- Influencing and perseverance skills to tailor recommendations to stakeholders' needs
What We Offer:
- Opportunities to learn and develop every day through various programs
- Internal digital platforms for self-learning
- Development programs according to leadership skills
- Specialized training according to the role
- Financial wellness programs to support personal goals
Estimated Salary:$85,000 - $110,000 per year, depending on location and experience.
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