Strategic Marketing Operations Lead

hace 2 meses


Xico, México Zendesk A tiempo completo

About the Role

We are seeking a highly skilled and experienced Strategic Marketing Operations Lead to join our team in the LATAM region. This role is critical to driving our marketing efforts and delivering rapid growth through strategic event coordination, multi-channel marketing, and robust lead generation.

Key Responsibilities:

  • Develop and execute large-scale marketing programs, including event coordination, multi-channel marketing, and lead generation initiatives;
  • Collaborate closely with cross-functional teams to ensure alignment and support for regional growth objectives;
  • Manage and oversee the marketing budget, negotiate with vendors, and monitor spending to ensure cost-effectiveness and maximize return on investment;
  • Analyze campaign performance data to assess effectiveness and make necessary adjustments;
  • Foster collaboration and communication across teams to drive business results;
  • Partner with stakeholders to support the generation of leads, Marketing Qualified Leads (MQLs), pipeline development, and bookings in the LATAM region;
  • Manage analytics and performance metrics for both digital and field marketing efforts.

Requirements:

  • Minimum of 8 years of experience in a marketing role within a fast-paced environment;
  • Demonstrated success in driving large-scale, complex marketing programs;
  • Proven ability to work across diverse teams and geographies, synthesizing what may appear to be competing priorities to achieve common goals;
  • Skill set spanning business operations, process design and improvement, data/analytics, and program management;
  • Ability to distill complex topics into an organized, structured approach, mobilizing the right people to execute effectively;
  • Strong collaboration, planning, influencing, prioritization, and time management skills;
  • Ability to follow and positively influence marketing methodology and best practices, contributing to continuous improvement.

What We Offer:

  • A competitive salary of $120,000 - $150,000 per year, depending on experience;
  • A comprehensive benefits package, including health insurance, retirement savings plan, and paid time off;
  • A dynamic and supportive work environment, with opportunities for professional growth and development;
  • A culture deeply dedicated to enabling conversations and providing appreciative support;
  • A flexible work schedule, with remote work options available.


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