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Digital Channel Manager

hace 2 meses

Xico, México Tribal Credit A tiempo completo

**Job Summary**

Tribal Credit is seeking a highly skilled Digital Channel Manager to join our team. As a Digital Channel Manager, you will be responsible for setting up and managing marketing automation campaigns in HubSpot, ensuring seamless execution and tracking of customer journeys.

**Key Responsibilities**

- Set up and manage marketing automation campaigns in HubSpot to drive customer engagement and conversion.

- Prepare and send communications to clients and leads, utilizing a range of marketing channels.

- Design templates for communications with leads and clients, ensuring a consistent brand voice.

- Utilize HubSpot analytics to monitor and analyze marketing campaign performance, including lead generation and conversion rates.

- Develop actionable insights and recommendations based on data analysis to optimize marketing strategies and improve campaign effectiveness.

- Create innovative social media communication messages that resonate with our target audience.

- Collaborate with content marketing to develop an editorial calendar that aligns with business objectives.

- Respond to and engage with customers across different social media channels, providing timely and effective support.

- Deliver analytical and insightful reports to stakeholders, highlighting key findings and recommendations.

- Conduct regular audits of community performance and implement strategies to address gaps, improve engagement, and increase community retention.

- Develop and execute social media strategies to drive acquisition and customer service, providing a seamless user experience.

- Stay up-to-date with industry trends and best practices, applying knowledge to improve marketing strategies and tactics.

**Requirements**

- 3+ years of experience in CRM (HubSpot) and social media marketing.

- Proactive and results-driven, with a passion for learning and growth.

- Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams.

- Fluency in Spanish and English required.

- Agile and flexible approach to work, with a willingness to adapt to changing priorities.

**What We Offer**

- 100% employer-paid premiums for healthcare (medical, dental, vision) for team members and their families.

- 30 days Aguinaldo.

- Phone/Internet Allowance.

- Food Vouchers.

- Vacation premium.

- Unlimited time off and all public holidays.

- Allowance for home office equipment.

- Highly supportive team culture.

- Remote-first work environment.

- Market-competitive salaries.

- Top-notch project management, productivity, and team engagement tools.

- A wide range of learning resources.