Brand Management Strategist

hace 1 día


San Luis Potosí, San Luis Potosí, México Haleon A tiempo completo
{"title": "Product Brand Management Cx Manager", "description": "Unlock Your Potential in a Dynamic Role

Haleon is a world-leading consumer health company that's shaping the future of everyday health. As a Product Brand Management Cx Manager, you'll play a key role in driving global strategies and executing marketing plans to achieve short-term and long-term brand sales and profit objectives.

This role offers a unique opportunity to lead key activities and progress your career. Your responsibilities will include:

  • Developing strategic direction for the brand, grounded in consumer and customer insights
  • Leading the development of annual market activation planning focused on 3-year growth drivers
  • Accountable for delivering annual brand Profit & Loss (P&L), including sales and profit results
  • Supporting and mentoring junior marketing associates on the marketing team
  • Managing brand equity through successful deployment and localization of global toolkits
  • Driving innovation strategy through flawless execution of global innovation vision board
  • Managing agency and cross-functional relationships at both local and global levels
  • Driving superior execution of programs and plans to bring the brand strategies to life

We're looking for professionals with the following skills:

  • Bachelor's degree
  • Experience in leading people in both project-based and day-to-day situations
  • 5 or more years of brand marketing experience in Consumer Products or Over-the-Counter (OTC) marketing
  • Experience delivering insights-based consumer communications and brand share growth
  • Experience in large scale new product launches; collaboration with global teams; delivering results in a matrix organization

We value diversity and inclusion at Haleon and strive to create a climate where everyone feels welcome and valued. We're committed to fair and equitable outcomes for all employees and promote an agile working culture for all roles.

Haleon is an Equal Opportunity Employer and welcomes applications from all qualified candidates without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, or any other protected class.

", "company": "Haleon"}
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