Roku Advertising Business Leader
hace 2 días
Roku, Inc. is a leading TV streaming platform in the US, and we're expanding our presence in Mexico. As a key player in the global advertising market, we're seeking an experienced leader to drive our advertising business in Mexico.
About the RoleWe're looking for a visionary leader to develop and implement strategies for growing Roku's advertising revenues in Mexico. The ideal candidate will have a deep understanding of advertising trading, senior relationships with the buy-side, and a passion for innovation as advertising models evolve.
Responsibilities- Create and execute a robust advertising revenue strategy for Roku in Mexico.
- Identify key market opportunities within ad-supported streaming and develop plans to capture Roku's share of value.
- Develop and maintain strategic partnerships with advertising clients in Mexico.
- Provide market insights and feedback to inform product development and ad marketing strategy.
- Stay up-to-date with industry trends, market conditions, and competitive landscape.
- Use data and analytics to drive decision-making and measure success.
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