Roku Advertising Business Leader

hace 2 días


Ciudad de México, Ciudad de México Roku, Inc. A tiempo completo
About Us

Roku, Inc. is a leading TV streaming platform in the US, and we're expanding our presence in Mexico. As a key player in the global advertising market, we're seeking an experienced leader to drive our advertising business in Mexico.

About the Role

We're looking for a visionary leader to develop and implement strategies for growing Roku's advertising revenues in Mexico. The ideal candidate will have a deep understanding of advertising trading, senior relationships with the buy-side, and a passion for innovation as advertising models evolve.

Responsibilities
  • Create and execute a robust advertising revenue strategy for Roku in Mexico.
  • Identify key market opportunities within ad-supported streaming and develop plans to capture Roku's share of value.
  • Develop and maintain strategic partnerships with advertising clients in Mexico.
  • Provide market insights and feedback to inform product development and ad marketing strategy.
  • Stay up-to-date with industry trends, market conditions, and competitive landscape.
  • Use data and analytics to drive decision-making and measure success.


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