Advertising Business Development Manager

hace 4 semanas

Ciudad de México, Ciudad de México Roku, Inc. A tiempo completo
About Roku, Inc.

Roku, Inc. is a leading TV streaming platform in the US, with a mission to power every television in the world. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

About the Role

Roku is looking for an experienced leader to develop Roku's advertising business in Mexico. The Advertising Sales Lead will develop strategies to grow Roku's advertising revenues as the Mexican market embraces the move to streaming and serve as the thought leader and industry-facing presence for our ad business.

This role demands a visionary leader with a deep understanding of advertising trading, senior relationships with the buy-side, and a passion for innovation as advertising models evolve.

Key Responsibilities
  • Creating and implementing a robust advertising revenue strategy for Roku in Mexico.
  • Identifying key market opportunities within ad-supported streaming and plans to capture Roku's share of value.
  • Developing Roku's advertising revenue partnerships.
  • Providing market insights and feedback to inform product development/prioritization and ad marketing strategy.
  • Staying abreast of industry trends, market conditions, the regulatory environment, and competitive landscape.
  • Using data and analytics alongside client and partner feedback to drive decision-making and measure success.
Requirements
  • Bachelor's degree in Business, Marketing, or a related field; MBA or equivalent advanced degree preferred.
  • A deep understanding of the advertising landscape, strong relationships with key industry players, and a proven track record of driving revenue growth.
  • Exceptional communication and executive presence with the ability to influence, present concepts, recommendations, and analyses to senior partners, internally and externally, in a clear and actionable manner.
  • The ability to utilize your network of senior-level relationships to facilitate decision-making and execution of strategic priorities.
  • A bias for action in problem-solving and proactively project managing numerous projects with competing timelines.
  • Experience aligning and driving cross-functional teams.
  • High degree of organization with excellent attention to detail.
  • Comfort working independently in an ever-changing environment, at times with high levels of ambiguity.
  • Passion for learning and relentless improvement.

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