Marketing Coordinator

hace 2 meses


Ciudad de México, Ciudad de México United Airlines A tiempo completo


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Sales

Our Sales team is the largest revenue-generation department at United. They work closely with travel agencies, United travel departments, and corporate clients.

Job overview and responsibilities

  • This role focuses on achieving United's business objectives within the travel trade, corporations and targeted consumer channels, by executing sales and marketing events, promotions and campaigns, through coordination with external and internal partners, and within allocated budget and the framework provided by his/her line manager in designated territory (Mexico and the Caribbean)
  • Support delivery of annual marketing plan by coordinating events/trade shows, promotions and campaigns in Mexico and Caribbean
  • Work closely with the local sales and key trade/corporate accounts to execute campaigns targeting B2B, and in some cases B2C, mainly supporting the CTOs
  • Support Senior Marketing Manager with public relations coordination for all actions involving media and influencers in the different cities in Mexico (MEX, MTY, GDL and BJX)
  • Support Senior Marketing Manager with implementation of CRM tool for Latin America, including content strategy, communication plan and developing the e-newsletters for the new CRM tool.
  • Develop and deliver regular communications to trade and corporate audience
  • Ensure our activations are bringing new leads/acquisitions to the sales team for key relevant events and targeted accounts
  • Work with CSC counterparts and external agencies to adapt and localize creative for local assets and sales promo materials
  • Be the expert on the brand to ensure consistency across all channels, including all necessary approvals such as Legal and Brand

This position is offered on local terms and conditions. Expatriate assignments and sponsorship for employment visas, even on a time-limited visa status, will not be awarded.

Unless subject to a collective bargaining agreement in the country to which an employee is being transferred; the employee retains their original date of employment and company seniority in the new country. Upon transfer, the employee is removed from payroll and benefits in former country and appropriately placed in the salary range and payroll / benefits systems of the new country.

Human Resources will assist with the terms and conditions of employment in light of labor agreements, collective agreements, country work rules and labor laws. In the new country, the employee is reinstated using the same employee id, date of employment and company seniority dates.



Qualifications

Required

  • Bachelor's degree in Marketing, Social Communication or Advertising
  • +3 years marketing experience or advertising field
  • Experience in all 360 marketing field
  • Experience in producing and organizing small, medium, and large events
  • Confident and creative communication skills, with an eye for detail to ensure the accuracy and customer centricity of marketing copy and creative
  • Experience in managing budget
  • Strong verbal and written communication skills
  • Dynamic, proactive, creative, communicative, and able to multitask
  • Strong analytical and negotiating skills
  • Excellent time management with the ability to demonstrate efficient working practices and work on multiple and varied projects
  • A structured approach to problem solving
  • Ability to work on your own initiative and collaborate as part of a team
  • Availability to attend events outside business hours and to travel domestically and internationally
  • Must be legally authorized to work in Mexico for any employer without sponsorship
  • Must be fluent in English and Spanish (written and spoken)
  • Successful completion of interview required to meet job qualification
  • Reliable, punctual attendance is an essential function of the position

Preferred

  • 2-3 years airline or travel industry experience, with sales focus a plus
Equal Opportunity Employer - Minorities/Women/Veterans/Disabled/LGBT
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